Clear information
The business says what it does, who it helps, where it works, and what a good-fit customer should know.
How AI chooses
AI needs a clear reason to name you.
When someone asks for a local business, AI has to build a shortlist it can explain. It favours businesses that are specific, consistent, useful and backed by visible proof.
Start with the six signals that help customers and AI understand whether your business fits the job.
Quick self-check
What is already clear online?
Tick the signals a new customer could verify without calling you.
Your likely starting point
Start with what AI can verify
A proper check will show which basic signals are missing, unclear or difficult to connect.
Run a proper visibility checkThis is a guide, not an AI ranking score. The real check tests live questions and visible evidence.
Matching business details
Names, locations, services, reviews, profiles and website content tell the same story.
Useful answers
Pages answer real customer questions with useful details about services and fit.
Trust markers
Reviews, credentials, process, examples, guarantees and policies are easy to find and understand.
Local relevance
The website makes it obvious which towns, suburbs and regions the business actually serves.
A website AI can follow
Clear headings, FAQs, page titles and links help AI understand how the information fits together.
How AI chooses
AI recommends businesses it can understand and explain.
AI tools look for clear information, consistent details, useful content, customer evidence, local relevance, and visible proof. The easier your business is to understand and compare, the more confidently AI can include it.
Hard for AI to choose
Hard to choose- Thin service pages
- Generic claims
- No clear locations
- Missing answers
- Scattered proof
- Messy structure
Easier to recommend
Easy to recommend- Clear services
- Local relevance
- Specific examples
- Helpful answers
- Visible trust
- Easy-to-follow website
Start with the truth
Want to know if AI would choose you?
We will check how your business appears when people ask AI for recommendations in your category and location.